The Return of Roaring Kitty: GameStop and GME Stocks Surge Again

In the ever-dynamic world of stock markets, few phenomena capture the imagination quite like the meme stock rally. This Monday witnessed a resurgence in the fortunes of GameStop (GME) and AMC Entertainment (AMC) shares, triggered by the return of a familiar face to social media: Keith Gill, popularly known as Roaring Kitty.

The Roar of Roaring Kitty

After a hiatus of three years, Keith Gill, who played a pivotal role in the meme stock frenzy during the pandemic, reappeared on social media platform X with a meme suggesting he’s “getting serious.” This marked his first public post since June 2021, reigniting the enthusiasm of retail investors who had cheered him on during the GameStop short squeeze saga.

Gill’s rise to prominence in 2020 and 2021 stemmed from his influential presence on online forums, where he shared bullish sentiments on GameStop, fueling a wave of retail investor enthusiasm. This culminated in a historic short squeeze that shook the financial markets and even led to a congressional hearing on potential market manipulation.

Market Frenzy: GME and AMC Soar

The impact of Gill’s return was immediate and profound. GameStop shares surged by a staggering 74.5% on Monday, prompting the New York Stock Exchange to temporarily halt trading multiple times due to the volatility. Similarly, AMC Entertainment witnessed a remarkable rally of 78.4%, signaling renewed optimism among investors.

Despite facing challenges in 2024, with AMC shares experiencing a significant decline, Monday’s rally showcased the enduring appeal of these meme stocks among retail investors. The surge in prices underscored the continued influence of social media-driven trading strategies and the power of collective action in financial markets.

The Anatomy of a Short Squeeze

The resurgence of GameStop and AMC shares harks back to the events of 2021 when retail investors orchestrated a massive short squeeze, catching institutional short sellers off guard. By coordinating buying activities on online platforms, retail traders drove up the prices of heavily shorted stocks like GameStop, inflicting significant losses on short sellers and triggering a frenzy of buying activity.

This unconventional strategy, born out of a desire to challenge Wall Street norms and democratize investing, catapulted GameStop into the spotlight and inspired a wave of retail investor activism. The ensuing volatility and media attention brought to light the power dynamics at play in financial markets, sparking debates around market manipulation and the role of social media in shaping stock prices.

FAQs: Understanding the Meme Stock Phenomenon

  1. What is a meme stock? A meme stock refers to a stock that experiences significant price volatility driven by social media buzz, rather than traditional financial metrics. These stocks often attract attention from retail investors who coordinate buying activities on online forums, leading to dramatic price fluctuations.
  2. What is a short squeeze? A short squeeze occurs when a heavily shorted stock experiences a rapid increase in price, forcing short sellers to buy back shares to cover their positions. This buying pressure further drives up the stock price, resulting in losses for short sellers and amplifying the upward momentum.
  3. How does social media influence stock prices? Social media platforms like Reddit, Twitter, and Discord have become influential forums for discussing stocks and sharing investment ideas. Retail investors on these platforms can collectively influence stock prices through coordinated buying or selling, creating opportunities for rapid price movements.
  4. Are meme stocks a viable investment strategy? Investing in meme stocks carries inherent risks due to their volatile nature and susceptibility to speculative trading. While some investors have profited from short-term price swings, others have incurred substantial losses. It’s important for investors to conduct thorough research and exercise caution when trading meme stocks.


The resurgence of GameStop and AMC shares underscores the enduring influence of retail investors in shaping market dynamics. With the return of Roaring Kitty reigniting enthusiasm among retail traders, the meme stock phenomenon continues to captivate the imagination of investors worldwide. As financial markets evolve, the role of social media in driving stock prices and challenging traditional norms remains a compelling narrative in the ongoing saga of meme stocks.

  1. Roaring Kitty’s Twitter Profile
  2. GameStop Investor Relations
  3. AMC Entertainment Official Website


The information provided in this blog is for educational and informational purposes only. It should not be construed as investment advice. Readers are encouraged to conduct their own research and consult with a qualified financial advisor before making investment decisions.

Mohammed Rizwan

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